Creative Agency Packaging Strategy: Spritz Studio’s Vision for No.3 Gin

Spritz Studio, a creative agency known for its immersive brand storytelling, partnered with us to bring their bold and elegant vision to life through premium presentation packaging. Renowned for their innovative approach to marketing and visual identity, Spritz Studio sought a packaging solution that would reflect their creative values while aligning with the premium identity of No.3 Gin.

Their goal was to produce a presentation box that not only looked and felt luxurious but also served as a physical embodiment of the No.3 Gin experience. By curating a layered gift experience—with custom merchandise, carefully selected contents, and fully branded finishing touches—Spritz Studio aimed to deliver a lasting impression to their clients. The result? A memorable, high-end brand moment that captures the essence of thoughtful gifting and experiential design.

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branded DRINKS PACKAGING & merch

Luxury V-Cut Presentation Box with Magnetic Closure

The outer presentation box was built with purpose and polish. Constructed using a 4-part magnetic V-cut case paired with a precision-scored base, the box measured 280 x 250 x 160mm internally, with a secure clasp designed to enhance both form and functionality. Durability met refinement with a 3mm unlined grey board forming the structural base, offering strength while maintaining a sleek visual profile.

This sophisticated packaging format was not just a container—it was the start of the brand journey. The magnetic mechanism provided a smooth opening experience, setting the tone for the luxurious contents that followed. Designed to cradle and present premium items securely, this format was an ideal solution for combining branding with a tactile experience.

magnetic presentation boxes

Minimalist Customisation with High-Impact Finishes

True to Spritz Studio’s design-led philosophy, the exterior and interior of the case were wrapped in 120gsm Wibalin Black® Natural—a material known for its soft, uncoated texture and sustainability. No print or lamination was applied, maintaining a minimalist look that allowed the craftsmanship to speak for itself. A single foil block, covering approximately 100x100mm, served as the signature branding mark, subtle yet impactful.

Inside, the base remained unlined, hidden beneath the custom foam insert. This intentional design choice focused all attention on the product arrangement while ensuring the box retained a clean, elevated aesthetic throughout.

promotional design and finishes

Tiered Foam Fitment & Branded Merchandise

Inside the box, the experience unfolded in layers. A custom dark grey closed-cell foam insert, with a total height of 160mm, was split into three removable layers. Each section had thumb cuts for easy lifting, and the top layer was finished with a 350gsm Silk printed topper, complete with anti-scuff matte lamination and full-colour print.

The top tier held three branded spray bottles. The middle tier housed the No.3 Gin bottle and a sleek key-shaped accessory to reinforce the theme. The bottom layer revealed a bespoke notebook, matching pen, and a custom badge cut in the same key silhouette—creating a cohesive, immersive brand experience.

Further personalisation came in the form of Pantone-printed grosgrain ribbons and embossed kraft paper swing tags featuring the Spritz Studio logo. The boxes were supplied flat-packed, empowering the client to assemble and distribute each package with care and consistency.

FOAM FITMENT & BRANDED MERCHANDISE

We and our clients were so impressed with the Luxury Drink Advent Calendars. Such a fun and inventive way to promote our company!

MS Lending

Harrods do Luxury Beauty Advent Calendars every year! They are such a great way to get people excited about what we offer.

Harrods

Everyone loved the traditional advent calendars and matching card. Would definitely recommend this as a small gift to clients.

NAVIEN

We did branded chocolate advent calendars in 2021 and were amazed with the results. We have been and will continue to get more with a different design every year.

CARWOW