Apple is watching You

Video amplifies your content marketing results. According to Marketing Sherpa, pages with video attract two to three times as many monthly visitors, double time spent on websites, and enable a 157% increase in organic traffic from search engines. 

But grainy images, stuttering playback and broken players can have the opposite effect. So ensure that your video is delivered in the highest quality possible (at TV in a Card we have full in-house production facilities so can do this for you), with the greatest reach and most reliable measurement across desktops, mobile devices, social destinations and video portals. 

Video drives website conversions. According to comScore, people are more likely – by more than 50% – to take action and visit a site upon seeing a video. The right software (such as that supplied by Brightcove) makes it easy to use video in more places, capture more leads and increase conversion rates at all critical stages in the sales funnel. 

With online video now accounting for at least 50% of all mobile traffic according to Bytemobile, reaching your audience across a sea of smartphones and tablets has never been more critical. 

50% of all social media users follow brands on social sites, and one third repost brand-related content. So make sure that you maximize the impact of your social footprint with easy video distribution to Facebook, Twitter and YouTube. 

And, of course, don’t forget to deliver your video directly into the hands of your key customers, social media bloggers and key influencers – using TV in a Card.